Life Cycle Marketing Manager

About Signos

Signos combines continuous glucose monitoring (CGM) with real-time insights, personalized

recommendations, and data-driven guidance to help people see how their daily choices impact

their health. By blending science and technology, Signos removes the guesswork, providing an

experience that is both impactful and sustainable. With actionable guidance, building lasting

habits becomes easier, helping people reach their health goals and uncover the root causes of

their struggles.

The team is fully remote and operates in a fast-paced, collaborative environment that values

curiosity, innovation, and continuous learning.

 

About the Role

Signos is a direct-to-consumer and business-to-business program that helps people make healthier decisions while improving their metabolic health. Join a small but mighty cross-functional and collaborative marketing team.

This role is ideal for someone with a unique combination of creativity and analytical thinking who can take current efforts to the next level. Reporting to the Head of Marketing, this position will help members understand how their everyday habits impact energy levels, mental focus, and overall health.

The Lifecycle Marketing Manager will play a key role in shaping both acquisition and retention strategies, bringing the Signos brand story to life while optimizing campaigns for engagement and long-term success. From ideating and executing campaigns to analyzing performance and refining messaging, this role will focus on creating meaningful member experiences that deliver real results.

The Opportunity

Create multi-channel member journeys that feel impactful and not overwhelming across email, SMS, push, and emerging channels

Execute weekly email campaigns, managing briefs, copywriting, design collaboration, and HTML build

Act as a campaign execution lead for lifecycle projects by overseeing the campaign calendar and Asana to ensure design, copy, development, and deployment happen on time

Develop and test new messaging strategies, experimenting with multiple hypotheses to determine what drives engagement, conversions, and better member experiences

Partner with analytics to drive reporting and optimization, tracking KPIs, reporting on campaign effectiveness, and adjusting strategies accordingly

Manage select vendor relationships and non-automated data feeds

 

Requirements

4+ years in consumer lifecycle marketing, user engagement or retention

Background in ecommerce a must; app and/or subscription experience preferred; health and wellness or luxury a bonus 

 A mix of B2C and B2B experience a must

Experience with Iterable, Mode, Google Analytics, Parcel, Asana preferred; diverse experience with similar tools will be considered

Comfortable with Claude or ChatGPT desktop tools and an AI workflow to execute on both copy and design, while keeping a human touch

Knowledge of dynamic templating/personalization a must

Strong analytical and problem solving skills

Excellent written and verbal communication skills

Basic to intermediate HTML and CSS skills (AI assisted execution is also great)

Solutions over problems attitude a must to succeed in this role

Light knowledge of CAN SPAM, CCPA, MPP, and other legal and industry challenges a bonus

 

It is Signos's intent to pay all Signosians competitive wages and salaries that are motivational, fair, and equitable. Signos is committed to fair and equitable hiring practices in alignment with all applicable state and federal guidelines. The goal of Signos's compensation program is to be transparent, attract potential employees, meet the needs of all current employees, and encourage long-term retention.

This is a fully remote role located in the United States with the annual base salary listed below. Final compensation will be determined based on qualifications, experience, and other job-related factors.

Pay Range

$130,000 — $150,000 USD

What We Offer

Competitive salaries and fully covered medical, dental, and vision insurance 

Twice yearly fully-covered company offsites

Fully-covered access to the Signos system including CGM and app access

401(k) plan

MacBook

A flexible vacation policy

This role can be fully remote

Signos is an equal-opportunity workplace and values diversity at our company. We are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, citizenship status, sexual orientation, age, disability status, marital status, gender identity or expression, veteran status, or any other characteristics protected by federal, state or local laws. 

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.